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Content & Narrative Writing Tasks
Content copy, 2019
Completing a narrative piece of writing for Chic Retreats and a seasonal creative task for Fortnum & Mason - aimed for Valentine's Day.
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Content & Narrative Posts
Narrative Writing
Chic Retreats | Luxury Travel
Content Writing
Chic Retreats | Luxury Travel
Blurb & Discovery Notes
Fortnum & Mason Mock Tasks
Product Blurb
Header: The Head Over Heels Hamper
Body Copy: Lift the lid to a signature wicker parcel, laden with delectable preserves, confectionaries and Brut Reserve champagne – a tipple of Fortnum favourites that will leave recipients head over heels. With treats to sip and nibble on, whether you’ve chosen it for Valentines or just because, we’re confident that this lovingly packed parcel will be nothing less than captivating.
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Discovery Notes
Header: THE HEAD OVER HEELS HAMPER
Body Copy: As you lift the lid to the luxuries that lay inside you’ll see treats that will have sweet tooth’s tingling. To begin, there is two scrumptious jars within: the first is the favourite among English jams, the Strawberry & Champagne Preserve that has been lovingly made with two types of strawberries; and our Orange & Champagne Marmalade has been prepared with a helping of fizz, which will surely give you and your breakfast a lift for the day.
For those who prefer to begin a Valentine’s breakfast with their pinkies-up, sip a tipple of teas, these including our Tea Tins or Darjeeling Loose Leaves that is understood to be the champagne of Fortnum infusions. No afternoon tea whether at home or in the city would be complete without our silver plated Tea Strainer – its Art-deco inspired detail makes this piece the perfect accessory.
Notice this portable parcel is laden with a host of biscuits that will send you head over heels. From our Piccadilly Selection to the Iced Biscuit Box, you will have tremendous fun dunking each one into Fortnum’s Costa Rica Las Lajas Perla Negra Villa Sarchi. A ground coffee, which adorns peach, cherry, apple and sweet-balsamic notes – an impressive blend, we must say.
Be sure to share the sweet nibbles you find inside with a loved one – our selection of chocolate encased nuts and Florentines will pair beautifully with the medium-bodied Fortnum’s Bourgueil or our Brut Reserve Champagne, which will provide your palette with freshness.
Delve in for the pièces de résistance: our Marc de Champagne ganache, encased in creamy milk chocolate allows for a melt-in-the-mouth experience. Under our hallmark shredding you’ll find the Vegan Chocolate Thins with Dried Raspberries – we recommend you enjoy this Fortnum favourite from the boudoir – a taste too scrumptious to share.
To ensure exclusivity, each humbled basket will feature Personalised Lettering for the perfect finishing touch.
Narrative Post
Fortnum & Mason Mock Task
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Header: Falling Head Over Heels!
Body Copy: Celebrate Cupid’s strike with this delectable hamper that will surely send recipients head over heels. It begins with personalised lettering among the wicker and is laden with delights that will win over your Valentine’s sweet side.
After waking, prop the toaster and butter each slice with either our Strawberry & Champagne Preserve, which mingles two different types of strawberries, or the Orange & Champagne Marmalade that’s been made with sweet rather than Seville oranges. Each boasts a modest helping of fizz for extra fun.
Our Cherrilossus Biscuits feature sour Morella cherries, coated in dark chocolate – offering a sharp twist to midnight feasting. We understand, it’s difficult to choose just once preferred confectionary, so nibble on mouth-watering Vegan Dried Raspberry Chocolate Thins and the Valentine’s Day Chocolate & Candies Selection. Disclaimer: Taste buds will tingle from gooey sweet pleasures and crunchy sugared almonds.
Remain in the boudoir while your darling brings in a piping hot pot of tea. Our St Valentine’s Tea Tin has been blended for a day full of romance. It marries soft white buds, scented rose petals and hibiscus for a fresh and floral palette. If you’d rather, indulge in Darjeeling Loose Leaves, notorious for being known as the champagne of teas – both can be enjoyed bedside, but must be accompanied by our assortment of scrummy biscuits.
Tea dippers, unite! Submerge into Fortnum’s Iced Biscuit Box and the Piccadilly Biscuit Tin – a cut above the rest, you’ll find stem ginger, salted caramel, lemon curd and a host of other rich flavours to satisfy your sweet tooth.
Lest we forget our Silver Plated Tea Strainer, a delicate accessory that adorns Art-Deco influences for a striking finish to brews in bed.
If you’re not in the mood for something that crumbles when dipped, our tin of Milk Chocolate Hazelnuts, Gigantissimi Dark Chocolate Florentines or the Champagne Filled Bar may tempt you. Irresistible in their own right, you’ll notice crunchy, soft and sticky textures – perfect for midday snacking. Enjoy them with a cup of Costa Rica’s finest, Las Lajas Villa Sarchi Ground Coffee, which embraces peach, cherry, apple and sweet-balsamic zests.
Pop the cork at dinner to Fortnum’s Bourgueil – medium bodied with rich undertones; it seems to be the perfect swill to accompany evening feasts. Explored our Brut Reserve N.V Champagne too – combining Pinot Noir, Pinot Meunier and Chardonnay grapes, it guarantees a scrumptious finish to such special occasions.